South Beach

38 Beach Rd
Singapore 189673
Completed 2015
South Beach

While CEO of El Ad Properties, Miki Naftali was integral to a historic bid in Singapore that included a total investment of $2.2 billion. El Ad and its partners, City Developments Limited and Dubai’s Istithmar, edged out six contenders for a mixed-use site at Beach Road, Singapore with an aggressive bid that promised to add more buzz to the Marina area. This progressive development stands out not only through its design merit, but also through its eco-friendly features, setting a new tone for the marina area.


Located at the crossroads of two vibrant districts within the city center – Marina Centre and the Civic District – this site features two luxury towers with a mix of prime office space, first- class hotel accommodations and ultra-luxury private residences, as well as world-class retail that synergizes with the surrounding commercial, convention and hotel uses.


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